T V & V I D E O

Donations Worldwide :30 TV Spot

VO: Paper accounts for 40% of solid waste in the U.S. But books should fill our lives not our land. To become greener, pass on, sell or donate the books you’ve outgrown. At Half Price Books, what we don’t resell in store, we strive recycle or donate to non-profit organizations worldwide. Find directions to one of our 18 DFW Half Price Books locations at half price books dot com. Half Price Books is a proud sponsor of WFAA TV’s Project Green, helping north Texans live cleaner, smarter, richer lives.

Bagless :30 TV Spot

VO: Paper or plastic? How about neither. It takes as much petroleum to make 14 plastic bags as it does to drive a car one mile. Paper bags use even more oil. To become greener, keep a tote bag handy instead. When you decline a plastic bag, Half Price Books will give five cents to sponsor local environmental programs. Learn more about going bagless at halfpricebooks dot com. Half Price Books is a proud sponsor of WFAA TV’s Project Green, helping north Texans live cleaner, smarter, richer lives.

Gift Cards :30 TV Spot

VO: Gift cards make the perfect present. But plastics production accounts for 14% of toxic emissions in the U.S. To become greener, reload, reuse or recycle your gift cards to make the most of that petroleum. At Half Price Books, our gift cards are made of corn or recycled plastic. Buy one of these earth-friendly gift cards at half price books dot com. Half Price Books is a proud sponsor** of WFAA TV’s Project Green, helping north Texans live cleaner, smarter, richer lives.

Secondhand :30 TV Spot

VO: No book should have just one reader. So pass on, sell, or donate last week’s bestseller, or yesterday’s treasure. Buying and selling secondhand is one way you can become greener and help preserve the environment. At Half Price Books, we’ll make you a cash offer for the books, music, and movies you’ve already enjoyed. Find out more about buying and selling secondhand at half price books dot com. Half Price Books is a proud sponsor of WFAA TV’s Project Green, helping north Texans live cleaner, smarter, richer lives.

Reusable Bottles :30 TV Spot

VO: Take a second to think before you drink. The average American consumes 167 bottles of water annually. Half Price Books wants to help you drop the disposable bottled water habit and switch to a reusable bottle. On Earth Day, get a free reusable water bottle with a $25 purchase while supplies last. Or buy one and learn more ways to become green at half price books dot com. Half Price Books is a proud partner of WFAA TV’s Project Green, helping north Texans live cleaner, smarter, richer lives.

Keep Texas Beautiful :30 TV Spot

VO: A single tree can absorb one ton of carbon dioxide over the course of its life. Half Price Books, in partnership with Keep Texas Beautiful, is replanting trees destroyed by Hurricane Ike. When you decline a plastic bag, Half Price Books will donate 5 cents to the cause. We had more than 1.6 million bagless transactions last year. Let’s do it again! Become bagless and save some trees! Half Price Books is a proud partner of WFAA TV’s
project green, helping north Texans live cleaner, smarter, richer lives.

Cash Offer :30 TV Spot

VO: Why pay more? Books have the same endings. Music, the same beat. Movies, the same stars. Buying secondhand not only saves resources, it also makes economic sense. Half Price Books invites you to join the growing ranks of 60 million Americans who are secondhand shoppers. Be green while saving green. Learn more at halfpricebooks dot com. Half Price Books is a proud sponsor of WFAA TV’s Project Green, helping north Texans live cleaner, smarter, richer lives.

Gift Wrap :30 TV Spot

VO: Tis the season to wrap! And if every family wrapped just 3 presents in re-used materials, it would save enough paper to cover 45,000 football fields. Join Half Price Books in our efforts to preserve the environment. Wrap responsibly this holiday season. Consider reusable gift bags instead of disposable gift wrap. Buy a Half Price Books reusable gift bag in stores or online at half price books dot com. Half Price Books is
a proud partner of WFAA TV’s project green, helping north Texans live cleaner, smarter, richer lives.

WFAA PROJECT GREEN TV SPOTS

Award: Lone Star Emmy Award - Promotion, Station Image, 2009

Copywriter: Meredith Mathews
Producer: Ronda Gibbons
Art Direction: Monica Helberg
Editor: Andrea Rodriguez
Audio: Wally Wawro

©2008-2010 WFAA-TV Channel 8

HALF PRICE BOOKS "PRINTED & RECORDED" SERIES

Creative Director: Meredith Mathews
Producer & Editor: Darek Tatum
Copywriters: Mark McKenzie, Darek Tatum & Kendall Morgan
Video Content Companion to the Printed 2 018 Calendar

Season's Readings® for everyone on your list! Shop your local HPB and HPB.com for great holiday gift ideas, stocking stuffers and gifts under $10 - So you can give like Santa and spend like Scrooge.

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It's never been easier to finish your holiday shopping in just a few clicks. Season's Readings® for everyone on your list when send them HPB eGift Cards. You'll be giving the gift of a treasure hunt! And for a limited time, get a $5 bonus for each $25 in gift cards you buy.

HALF PRICE BOOKS HOLIDAY WEB VIDEOS

Creative Director: Meredith Mathews
Producer & Editor: Darek Tatum
Copywriters: Mark McKenzie, Meredith Mathews

©2017 Half Price Books, Records, Magazines, Inc.